APA Style

Belch, George E., Belch, Michael A.. (2012). Advertising and promotion : an integrated marketing communications perspective (9th ed.). Singapore: McGraw-Hill.

Chicago Style

Belch, George E., Belch, Michael A.. Advertising and promotion : an integrated marketing communications perspective. 9th ed. Singapore: McGraw-Hill, 2012. Text.

MLA Style

Belch, George E., Belch, Michael A.. Advertising and promotion : an integrated marketing communications perspective. 9th ed. Singapore: McGraw-Hill, 2012. Text.

Turabian Style

Belch, George E., Belch, Michael A.. Advertising and promotion : an integrated marketing communications perspective. 9th ed. Singapore: McGraw-Hill, 2012. Print.