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   <title>Package design &amp; brand identity :</title>
   <subTitle>38 case studies of strategic imagery for the marketplace</subTitle>
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   <namePart>Coleman</namePart>
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   <namePart>Lipuma</namePart>
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   <namePart>Segal &amp; Morrill</namePart>
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  <identifier type="isbn">1564960412</identifier>
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   <place>
    <placeTerm type="text">Rockport, Mass</placeTerm>
    <publisher>Rockport Publishers</publisher>
    <dateIssued>1994</dateIssued>
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