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Integrated advertising, promotion, and marketing communications
Kenneth E. Clow
Donald Baack
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9780138157371
Collation
477 p. : ill. ; 27 cm
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659 KEN i
Edition
-
ISBN/ISSN
9780138157371
Collation
477 p. : ill. ; 27 cm
Series Title
-
Call Number
659 KEN i
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