Book
total rows: 2
page: 1
records each page: 10

Advertising and promotion : an integrated marketing communications perspective
author: Belch, George E.
  name: Belch, Michael A.
isbn: 9780071314404
publisher: McGraw-Hill
date created: 2012

Integrated advertising, promotion, and marketing communications
author: Kenneth E. Clow
  name: Donald Baack
isbn: 9780138157371
publisher: Pearson Education
date created: 2010